Privacy Policy

Effective date: [[Month DD, YYYY]]

This Privacy Policy explains how Beth Keyse Travel (“we,” “our,” or “us”) collects, uses, and protects your information when you visit this website [[https://beth-keyse.com]] (the “Site”) and when you interact with our services (trip inquiries, bookings, email newsletter, and forms).

Note: This policy is provided for general informational purposes and does not constitute legal advice. Please consult counsel for specific requirements.

1) Information We Collect

• Contact details: name, email address, phone number.
• Trip preferences: destinations of interest, dates, budget, accommodation and activity preferences, special requests.
• Transaction details: booking confirmations, itinerary data, loyalty numbers (when provided by you).
• Technical data: IP address, browser type, device info, pages visited, and cookies or similar technologies.
• Communications: emails, messages sent via forms, and feedback (e.g., testimonials or reviews).

2) How We Use Your Information

• To respond to inquiries and provide trip planning, proposals, and booking support.
• To personalize itineraries and recommend hotels, cruises, and experiences aligned with your preferences.
• To process and manage bookings with our partners and suppliers (e.g., tour operators, hotels, cruise lines).
• To send service communications (itinerary updates, confirmations) and, with consent, travel tips and newsletters.
• To maintain Site security, performance, analytics, and to comply with legal obligations.

3) Legal Bases (GDPR where applicable)

• Contract: to provide requested travel services and manage bookings.
• Consent: newsletter subscriptions, cookies/marketing, and sharing optional data.
• Legitimate interests: site analytics, improving services, basic client relationship management.
• Legal obligation: record-keeping, fraud prevention, and compliance requests.

4) Cookies & Analytics

We may use cookies and similar technologies to operate the Site and understand usage. You can control cookies through your browser settings. Where used, analytics tools (e.g., Google Analytics) collect aggregated, pseudonymous data about traffic patterns.

5) Sharing Your Information

We do not sell your personal information. We may share limited data with:

• Booking & travel partners strictly to fulfill your trip (e.g., hotels, cruise lines, tour operators).
• Platform & processing providers used to run the Site and forms (e.g., Webflow, Typeform/Fora intake, email service providers, payment processors).
• Professional services (IT/security, legal) and as required by law or to protect our rights and users.

6) International Transfers

Travel services often require sharing information across borders. Where required, we rely on appropriate safeguards (e.g., standard contractual clauses) and share only what is necessary to fulfill your trip.

7) Data Retention

We retain personal data only as long as necessary for the purposes outlined above—typically for the duration of planning/booking and for a reasonable period thereafter for record-keeping, support, and legal compliance.

8) Your Rights

Depending on your location, you may have rights to:

• Access, correct, or delete personal information we hold about you.
• Object to or restrict certain processing, and request data portability.
• Withdraw consent at any time (e.g., unsubscribe from marketing).

To exercise these rights, contact us at beth.keyse@fora.travel.

9) Children’s Privacy

Our services are not directed to children under 16. We do not knowingly collect personal data from children. If you believe a child has provided data, please contact us to remove it.

10) Data Security

We implement reasonable technical and organizational measures to protect personal information. No method of transmission or storage is 100% secure; we cannot guarantee absolute security.

11) Third-Party Links

The Site may include links to third-party websites (e.g., hotel partners, cruise lines). We are not responsible for their privacy practices. Please review their policies when visiting those sites.

12) Email Communications

You can unsubscribe from marketing emails at any time by using the link in the email or contacting us at beth.keyse@fora.travel. We may still send service messages related to active inquiries or bookings.

13) Updates to This Policy

We may update this Policy from time to time. The “Effective date” will indicate the latest version. Material changes will be highlighted on this page.

14) Contact Us

For questions about this Policy or your data, contact:
Beth Keyse Travel
beth.keyse@fora.travel · +1 256-740-7306